logos.ai

logos.ai

What if a brand could reclaim a word—and flip the narrative? @mariacenteno___ s identity for @piropo.piropo (by @luciamoore.estudio ) transforms the loaded term piropo into something bold, sweet, and deeply intentional. In Argentina, piropo can be seen as a flirtatious compliment or cross the line into disrespect. So this brand had a mission: take back the word. Redefine it with affection, character, and charm. The result? A visual identity that walks the line between seduction and sincerity. - Bold typography with softness woven in - Colours that balance strength and sweetness - A tone that’s cheeky, but never crass This is how you brand with both heart and heat. Graphic Design and Direction @mariacenteno___ Contributor @maca.viva of @viva__estudio Photography by @gonganonph #brandidentity #femininedesign #visualstorytelling #mariacenteno #piropobrand #argentinadesign #graphicdesigninspo #typebasedbranding #brandingwithmeaning #luciamooreestudio

06.30 14:03

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